My bread is NOT art: why I am not an artisan baker

artisan bread

Art is a difficult word to define. For our purposes here I will say it is a form of expression that when experienced conveys some idea about the human condition. Wow. That’s a pretty heavy burden for a guy just trying to make a living selling flour, water, and salt. What I do is a craft. I have studied and developed the skills to create a product which offers pleasure and nourishment to my customers.  I put bread on your table, you put “bread” on mine. Simple. Continue reading “My bread is NOT art: why I am not an artisan baker”

Five Inspiring Food Entrepreneur Podcasts

I love podcasts. As an entrepreneur, there are some days when you just have to get away from social media where everyone posts success stories and sales pitches, and tune into something real, honest, and useful. These are some of the podcast I listen to regularly to hear interviews with the people out there leading the revolution in the food industry.

When you are tired of true crime and political banter, subscribe to one of these. Even if you are not aspiring to run a food startup, you will find something inspiring and discover many excellent brands that you may have previously overlooked. I know I have been eating and drinking much better since I started listening! (Perhaps one day soon you will hear me on an episode discussing my Naturally Fermented Craft Beer Grain Crackers™.) Continue reading “Five Inspiring Food Entrepreneur Podcasts”

An independent in a connected world

For the past two and a half years I have been running pedal to the metal trying to build my small artisan bakery into a business of value and purpose. Walking away from one career and inventing a new has given me a unique perspective of how the world works, or sometimes doesn’t work, and how a person can make their way in this world.

I have always held the belief that hard work and focus is a direct line to security and comfort. That has always been my goal, and still is: peace of mind and enough wealth to explore and enjoy life and not become a burden on anyone else. Not a lot to ask for.

An obsession with European-style artisan bread turned into a successful home-based farmer’s market business. With an in-demand product and potential for growth, I expanded the operation, left my day job, and moved into a retail space on Main Street. Finally, I had become the captain of my own ship! Continue reading “An independent in a connected world”